Breastfeeding Friendly Mark
Businesses are being encouraged to sign up to a new breastfeeding welcome scheme in Manchester to support mothers who want to breastfeed their babies in the city.
The Breastfeeding Friendly Mark is a sign that restaurants and cafés can put in their window or door to alert people they are a breastfeeding-friendly business.
The initiative comes from public health experts within Manchester Health and Care Commissioning (MHCC), which is a partnership agreement between Manchester NHS Clinical Commissioning Group and Manchester City Council.
This is part of Manchester’s life-course approach, with the focus on starting well. The UK has one of the lowest breastfeeding rates in the world, and health professionals want to encourage mothers to breastfeed their babies exclusively for the first six months. Research shows that this has huge health benefits for the mother and the child.
To sign up as a breastfeeding-friendly venue visit Manchester.gov.uk/breastfeedingfriendly to receive a pack, and tweet a photo or post it to the Manchester City Council Facebook to be listed on our website as a venue.
Councillor Bev Craig, Executive Member for Adult Health and Social Care, said: “We want Manchester to be a welcoming place for parents, and this is a positive step. Many businesses are already breastfeeding-friendly, but we want to break down any barriers mothers may have about feeding their child in public so they know when they enter a café or restaurant in the city that they won’t get a hostile reaction.”
Annie’s restaurant in the city centre is one of the first businesses to sign up, and Jennie McAlpine, Coronation Street actor and owner of Annie's restaurant in Manchester City Centre, said: “The Breastfeeding Friendly Mark is such a great and welcome idea. We at Annie’s will be proudly displaying ours. As a mum, finding a place where you can feed your baby in what you know are comfy and welcoming surroundings is so important. Well done
David Regan, Director of Population Health and Wellbeing at Manchester Health and Care Commissioning, said: “There are proven health benefits to breastfeeding, and this campaign emphasises our commitment to support mothers across the city to breastfeed. We want breastfeeding in public to be a normal part of everyday life, so we ask all businesses and organisations across the city to join the breastfeeding-friendly scheme.”