- Age-positive pictures
- Diverse, true representations of older people living and working in Manchester.
- Keep images realistic.
- Reflect lived experience so your communications connect with people. The Centre for Ageing Better has a free image library of older people in a positive, nonstereotypical light.
We don't show:
- Wrinkly hands
- Images of frailty, eg. older person knitting, unless it’s in context
- Unrealistic representations of people: skydiving pensioners etc.