Channels
Communication channels are methods or services through which you can send a message to its intended audience. For example, phone calls, text messages, emails, video, radio, and social media are all types of communication channels.
When picking a communication channel is important to note:
- Prioritise - older people in deprived neighbourhoods for good-quality information.
- Consider - community outlets and networks to spread messages and materials.
- Think - about getting the message out through local radio, free newspapers, libraries and GP surgeries to promote the message. Get your communications working to tackle ageism and support positive ageing.