People and communities Standards for age-friendly communications


Communication channels are methods or services through which you can send a message to its intended audience. For example, phone calls, text messages, emails, video, radio, and social media are all types of communication channels.

When picking a communication channel is important to note:

  • Prioritise - older people in deprived neighbourhoods for good-quality information.
  • Consider - community outlets and networks to spread messages and materials.
  • Think - about getting the message out through local radio, free newspapers, libraries and GP surgeries to promote the message. Get your communications working to tackle ageism and support positive ageing.

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